FUSE TV

FUSE TV

Fuse
200px
Launched 1994 (As MuchMusic USA)
2001 (as MMUSA)
May 19, 2003 (As Fuse)
Owned by The Madison Square Garden Company
Picture format 1080i (HDTV)
480i (SDTV/16:9 letterbox)
Slogan Where Music Lives
Headquarters New York City, New York
Formerly called MuchMusic USA (1994-2001)
MMUSA (2001-2003)
Sister channel(s) MSG Network
MSG Plus
Website
Availability
Satellite
DirecTV 339 (SD only)
1339 (VOD)
Dish Network 164 (HD/SD)
Cable
Available on most cable systems Check local listings
Verizon FiOS 716 (HD)
216 (SD)
IPTV
AT&T U-verse 1535 (HD)
535 (SD)

Fuse (stylized as fuse) is an American national television network dedicated largely to music. It features original series and specials, exclusive interviews, live concerts and video blocks.

Fuse accommodates a wide range of musical tastes, while targeting a demographic between 18-34 year-olds. It offers music entertainment not only on-air but also on-line (fusemusic.com),[1] on-demand (Fuse On-Demand),[2] and via mobile (Fuse mobile).[3]

As of August 2013, approximately 73,008,000 American households (63.93% of households with television) receive Fuse.[4]

History

As MuchMusic USA

The channel originally launched in 1994 as MuchMusic USA and was originally a joint venture between Cablevision and CHUM Limited (CHUM would later sell its half of the network back to Cablevision, but still allow it to continue using the MuchMusic name under a license). Initially, CHUM Limited simulcast select MuchMusic USA programming on the Canadian music channel MuchMusic, with the only differences being in commercials, and certain French language programming (such as its French music video block French Kiss, and licensed programming imported from MTV and VH1) replaced with either infomercials or reruns of other programming.

As MMUSA

By 2001, MuchMusic USA began to diverge from its Canadian parent; it introduced a new logo identifying itself as MMUSA, and began to air its own original programming and music video blocks, often featuring user-submitted videos. By December 2002, MMUSA had almost replaced the entirety of its schedule with domestically produced programming, with the only MuchMusic program remaining being RapCity.

After CHUM revoked its license to the MuchMusic brand, Cablevision announced that it would re-launch the MMUSA channel as Fuse in 2003.[5]

As Fuse


MMUSA, formerly known as MuchMusic USA, officially re-launched as Fuse in 2003 with the debut airing of the critically acclaimed hip-hop comedy Kung Faux series. The Fuse channel originally focused on more underground and indie music genres. Today, Fuse focuses on a much broader range of music genres such as pop, urban, punk, and heavy metal while still encompassing underground indie music scenes and popular culture.

Also in its early days, Fuse programming was very music intensive. The network indirectly bashed MTV with a slogan touting Fuse as the channel "where the music went." Fuse's advertising in this period, by New York-based Amalgamated, generated controversy both through its more direct criticism of MTV – Viacom, corporate owner of MTV and for a short while the former owner of many of Fuse's current sister properties, protested when a Fuse billboard appeared across from its headquarters featuring Sally Struthers' plea to "save the music video" – and through its parodies, particularly that of the iPod ad campaign.[6][7][8][9]

2008–11

In 2008, Fuse signed on to be the exclusive television partner for some major music events, including a three-year deal to air the Rock and Roll Hall of Fame Induction Ceremony.[10] and the Bonnaroo Music and Arts Festival. Fuse also works with the Van's Warped Tour, Voodoo Experience and Lollapalooza, airing interviews and live news from the festivals. The same year, as part of a corporate re-organization, Cablevision moved Fuse from Rainbow Media into its Madison Square Garden unit—aligning it with a group of co-owned music venues across New York City.

In 2009, Fuse began airing a 2-minute long news show called The Daily Noise which is updated courtesy of Billboard Magazine.

In April 2010, Cablevision's MSG unit, including Fuse, was spun off as a publicly traded company, The Madison Square Garden Company.[11]

On June 20, 2010, Fuse simulcast the 2010 MuchMusic Video Awards, marking its first broadcast of MuchMusic programming since its re-launch as Fuse.[12] Other MuchMusic programming would return in 2011, including The Wedge and Video on Trial (which would also gain an American version).

Blink-182 and former +44 singer/bassist Mark Hoppus hosts his own weekly television series on Fuse, titled Hoppus on Music.[13][14] The show has featured a star-studded lineup of guests, including Alice Cooper, Rob Zombie, Foo Fighters, Kid Rock, Linkin Park, Snoop Dogg, Phil Collins, Ben Folds, Kid Cudi, Angels and Airwaves, Simple Plan, and Ozzy Osbourne.

On June 28, 2011, Vevo and Fuse entered into a video syndication and content partnership. As part of the partnership, Fuse.tv syndicates Vevo's music video and entertainment programming, including exclusive music video premieres, live music events and originally produced series.[15]

Through its Fuse Presents series, the network has also presented live concerts from various venues, primarily from those owned by MSG. They have included:

2012 to present

In Fall 2012, Fuse re-focused the channel with new on-air branding[21] designed by Loyalkaspar, on-line at fuse.tv and focused more on trending music news stories. During music video programming the channel airs a new strap which features the latest news stores from Fuse News and Twitter. In winter 2012, Fuse launched a Fuse app available to both iOS and Android users. By November 2012 Fuse announced the launch of Fuse News[22] a daily news update program, along with additional newsworthy programming including Trending 10. The channel continues to focus on music but has also diversified with reality shows such as Off Beat and Ex-wives of Rock. Top 100 Playlist also aired in 2012 presented by various artists and bands. In February 2013, Fuse News debuted on the channel.

After the 2012 rebrand and introduction of new programming it has been reported that Fuse TV could be sold off or merged.[23] MSG are reported to be struggling to find a niche market for the music channel due to increased competition from Vevo and You Tube and the channel not being available on all broadcasting platforms in the US. It is speculated that the channel might be merge with AXS TV other options include changing the channels format or alternatively selling the channel under its current guise.[24]

Current Presenters & Shows

  • Matte Babel (Fuse News)
  • Dan Brown (Trending 10)
  • Alexa Chung (Fuse News)
  • Elaine Moran (Fuse News & Trending 10)
  • Jack Osbourne[25] (Fuse News)
  • Yasmine Richard (Trending 10, Top 20 Countdown)
  • Esteban Serrano (Top 20 Countdown)

Previous hosts

  • Juliya Chernetsky hosts Fuse Top 20 Countdown.
  • Billy Eichner hosts Funny or Die's Billy on the Street
  • Cee Lo Green hosts Cee Lo Green * Talking To Strangers
  • Allison Hagendorf hosts Fuse Top 20 Countdown.
  • Mark Hoppus hosts Hoppus on Music.
  • Touré hosts Hip Hop Shop and On The Record

See also

References

Notes

External links

  • Official Fuse website
  • TV Shows
  • Hip Hop Shop
  • Hoppus On Music
  • Top 100 Sexy Beats
  • Top 20 Countdown
  • Billy On The Street
  • Last Call with Carson Daly